15 Best Places to Buy Makeup Online in 2021

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Last Updated: May 10, 2021

Shopping for makeup online can be difficult. Since it’s so easy to get the wrong shade or be allergic to a product, you probably want to find one with a good return policy (surprise: not all stores are as lenient as Ulta and Sephora)! To make the process easier, we’ve put together a list of the best places to buy makeup online!

ulta return policy tips and tricks


Starting off with a store you probably already know, we figured Ulta was worth mentioning because it has hundreds of top brands, plus an excellent return policy.

✅ Return within 30 days (including opened and used products)

✅ Frequent brand deals and coupons

✅ Free shipping on orders $35+


Sephora is another beauty store with a fantastic return policy. They feature more higher-end brands, so expect to pay good money for makeup here. They have some awesome gift sets though!

✅ Return within 30 days (including opened and used products)

✅ Free samples with every order

✅ Free shipping on orders $50+


LookFantastic is one of our favorite stores to shop for makeup online. They have a ton of great sales and deals! We especially love their beauty subscription box.

The only downside is their return policy is less lenient than a store such as Ulta or Sephora (you get 14 days to return, you need to pay for return shipping unless they made a mistake, and they require items to be unopened).

✅ Free shipping on orders $35+

✅ 500+ brands

✅ Frequent deals and exclusive sales

Nordstrom Rack Online

If you’re hunting for deals, Nordstrom Rack is the perfect place to find them! Aside from their lovely selection of clothes, they have plenty of beauty products ready to be snatched up.

✅ Spectacular discounts on top brands

✅ Flash deals

✅ Free shipping to Nordstrom or Nordstrom Rack store


Very similar to Nordstrom Rack (and owned by the same company), Hautelook is also worth checking out. They also feature flash sales and have great deals!

✅ Orders made until 12/24 are returnable until 2/7

✅ Free shipping on orders $49+

✅ Free shipping to Nordstrom or Nordstrom Rack store


This cute store has a wide selection of the top beauty brands and products on the market. Just beware of their return policy – you get 14 days to return an item and it must be unopened/unused (you also have to pay for return shipping).

✅ Hundreds of top brands

✅ Fantastic sale section

✅ Free shipping on orders $50+


Although this store sounds like they would specialize in skincare, they also have a wide selection of beauty products from top brands.

✅ 15% off for new email subscribers

✅ Free gifts with purchase

✅ Plenty of great deals in their sale section


With free two-day shipping for Prime members, Amazon is a great place to shop for beauty products online. If you’re looking for particular products, make sure to compare Amazon with other beauty stores to see who has the best price!

✅ Free two-day shipping for Prime members

✅ Typically has the best prices

✅ Opened/used products can only be returned if you get an allergic reaction

The Detox Market

Unlike most other beauty stores, this one sells only “green” products that contain pure ingredients and are cruelty-free. They’re very strict on products they accept in their store, so you can feel confident you’re buying only the best (see their banned ingredients).

✅ 10% off your first order with email signup

✅ Ethical + healthy products

✅ Returns within 30 days (you have to pay for return shipping)

✅ Free shipping on orders $50+


Created by the same company as LookFantastic, this store features a huge variety of products.

As with many other online beauty stores, the return policy isn’t the best (14 days to return unopened and unused products, unless they arrived damaged).

✅ Free shipping on orders $49+

✅ Frequent coupon codes available

✅ Exclusive offers on their app


With thousands of products to shop, AllBeauty is another store where you can find your favorite beauty products. Shipping costs under $3 and is free with orders over $25, plus delivery is within 4–6 days.

✅ Free shipping on $25+ orders

✅ Plenty of discount codes available

Price match their competitors

Urban Outfitters

If you’re an Urban Outfitters lover, you can also shop for your favorite beauty products here. They sell everything from well-known brands to more unique, boutique brands.

✅ Trendy shop with beauty items + clothing

✅ Free shipping over $50

✅ Free online returns


FabFitFun is a subscription box where subscribers get access to amazing deals on beauty products. It costs $50 per season with a $200+ product value per box.

Plus, before your box is shipped, you can shop their “add-on” section with amazing deals on beauty and other items.

Check out our review to learn more about the subscription!


Finally, Target is always a good place to shop for beauty supplies. They have a ton of brands for affordable prices.

✅ Free 2-day shipping on most items

✅ Affordable items with plenty of deals

✅ Free shipping on orders $35+

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