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15 Best Backpack Brands – From The Trails to The Office

Last Updated: March 9, 2022

While we all love a cute little crossbody purse, you can’t deny that a backpack is a handy everyday bag. Even if you’re not in school, they are a useful bag to have for when you just don’t want to carry a purse or you have a lot to carry around. Whether you’re looking for a cute purse-like backpack or a plain ol’ backpack, there are some great backpack brands to consider. 

If you are in the market for a new backpack or just looking for a place to start looking, here are some of the top backpack brands out there.

Best Backpack Brands

📷 IG @jansport


You can’t beat the classics. If these can last you all throughout your school years, they can handle your current 9 to 5 too. 

While we all remember their classic and simple design, they certainly did not stop at just that. They have introduced so many new styles for any occasion. I’d argue to say that many won’t even know you’re wearing a JanSport backpack just by looking at it. 

Whether you need it for school, business, or travel, look no further than JanSport

📷 IG @patagonia


If you think Patagonia is only for nature hikes and outdoor terrain, think again. Obviously their weatherproof backpacks and spacious designs are helpful for your outdoor adventures, but that doesn’t mean they should stay outside.

With a variety of styles, including many that would not look too out of place in the classroom or office, you can find one that works for you. Plus, if they can handle the outdoors, you can trust that any important papers or electronics will be protected.

📷 IG @fitnesswithlo


We all know Lululemon as being one of the best brands for leggings and other activewear, so it’s no surprise their backpacks are great too. 

From hiking packs to slim backpacks that are perfect for the office, they’ve got a variety of styles to choose from (including adorable tiny backpacks). 

RELATED: 11 Lululemon Dupes for Their Top Sellers

📷 IG @fjallravenofficial


They may be simple, but boy are these bags iconic. Even if you don’t recognize the name, you’ve seen these backpacks before. With their bright colors and simple design, Fjallraven has certainly made a name for themselves, but they didn’t stop there. 

You can find countless cute and simple designs that would be perfect for the day to day. Whether you need it for a special trip or just the everyday grind, you can guarantee that Fjallraven will get you through it in style.

📷 IG @thenorthface

North Face

Like Pategonia, North Face is mostly known as an outdoor brand, but that doesn’t mean that you can’t use their backpacks for the day to day. They offer quite the selection of travel backpacks. 

My favorite of theirs is the city voyager collection. With sleek and modern designs, these backpacks are perfect for the urban commuter. Whether you need to carry your laptop for work or a change of clothes for a day trip, North Face has got you covered.

📷 IG @ketogenic_mermaid


If you want a high-quality backpack with a wide selection of trendy prints and styles, Adidas has you covered.

With mini backpacks, large hiking backpacks, and regular sized backpacks that are perfect for everyday use, they’ve got plenty to choose from.


Similar to Adidas, Nike also has a wide selection of sporty and trendy backpacks that will last you for years.

With sustainable options, backpacks for specific sports, or just everyday backpacks, you can’t go wrong when relying on Nike for your backpacks. 

Under Armour

I may be biased with this one because I used an Under Armour Back all through college, but you can’t argue with results. I loved that I could carry everything I needed, whether it was for a quick lecture or a full day on campus. 

Under Armour has a variety of backpacks that won’t just carry all your necessities, but will keep them nice and organized so you don’t have to worry about losing anything. What more could you want?

📷 IG @lau_pell 


Here’s a brand that will have everything you need and even makes it easy to find. Whether you need a new bag for hiking and biking or if you’re looking for something for the hustling and bustling, Osprey has what you need. 

They even have a packfinder on their site so you can find exactly the right backpack for you. If you want your search to be done in just a few clicks, check out Osprey and see what you can find.

📷 IG @allybmartin


If you’re completely new to travel shopping and don’t want to feel overwhelmed with variety, I recommend Tortuga. They keep it simple with sleek designs perfect for any trip. 

If you’re not sure what size you need, they organize their site based on what their bags can carry. Whether you’re packing for a day trip or a week long getaway, they can help you be more than prepared for your travels. 
If you’re curious, you can take their bag finder quiz to get the perfect backpack for you.

📷 IG @chrome_industries


This high-quality brand creates waterproof, durable backpacks that will truly last a lifetime. Although you’ll only find basic, solid prints here, they do have quite a few styles whether you want a simple backpack or something with 100 pockets. 

This brand puts a heavy emphasis on creating comfortable, ergonomic backpacks that don’t leave your back aching after the day is done. Plus, their 30-day return policy ensures you can try them out risk-free.

📷 IG @herschelsupply

Herschel Supply Co. 

Here’s another brand that you might not know the name, but you’ve certainly seen the bag. Herschel is known for their Little America backpack, but they have a good selection of backpacks for any occasion. 

From travel to day bags to something smaller for everyday errands, Herschel has what you need. Pair that with their cute colors and patterns and you’ll be ready for anything.

📷 IG @calpak


If we’re talking modern and sleek backpacks, we have to mention CalPak. If you’re not looking for something too fancy, no bells and whistles, I highly recommend checking them out. 

They have such cute designs that are perfect for handling your everyday schedule. Whether you need to keep your tech close by or you just want a little more space than your average purse offers, take a look at CalPk and see for yourself.

📷 IG @siedah_quirk

L.L. Bean

Average pricing: $35 – $150 

If you’re looking for something that will last for ages, L.L. Bean backpacks may be exactly what you need. They’re made in the USA and offer quite a few styles to choose from, from backpacks made for school to backpacks designed to stay sturdy during your travel adventures.

📷 IG @kayleeohiko

Dagne Dover

If you’re looking for something other than travel and day bags, Dagne Dover could be the brand for you. While they have your traditional backpacks, it’s what you can use them for that sets them apart. 

Their Dakota backpack is perfect for travel with the waterproof material and shoe bag as an accessory.

Bottom Line

You don’t need to be a grade schooler or an avid hiker to wear a backpack. They can be both stylish and functional, something that fashion should always be. If you’ve been on the market for a nice backpack that can handle your busy life, we hope you found something you love with the backpack brands above!